Laure Prouvost's 'Deep Travel Ink' presented at the new Art Basel Miami Beach Meridians sector

Prouvost revealed how her and her uncle designed this travel agency within the art fair: "It was important for my Uncle and I to create a familiar space. As you take a seat and wait to be taken care of, you start seeing elements that take you deeper. This invitation goes beyond you tasting Grand Ma’s tea, enter the How to Make Money Religiously video room, it’s the idea you can own everything – the sky, the stars, all the experiences you have; connect with all of your memories and experiences."

Shown here is an excerpt from Prouvost's 2014 film How to Make Money Religiously, which will be experienced within the installation as a conceptual 'memory game', in which two versions of the same film are presented sequentially in a loop, creating a moment of déjà vu. Centring on the problems as well as the possibilities of memory and forgetting, the piece addresses the arbitrary distinctions that can be ascribed to power and possession. Prouvost expands her multilayered investigation of the slippages between systems of communication as well as marketing, and conjures diverse interpretations dependent on how one perceives or remembers the story, while considering consumption, desire and the persuasive syntax of Internet scams. Prouvost said of this work: "It started from spam e-mail: your long-lost uncle from Nigeria has this house and doesn’t know what to do with it. I started singing the spam while wearing masks or painting my face. Everything was a bit surreal, with ridiculous lines about money-making. Then I came to New York and I saw that it was all business, and I said 'Let’s bring together money and religion.'"

Read more about Prouvost's Meridians sector project here.